Three U.S. Senators, working closely with Farm Forward, have urged the USDA’s Food Safety and Inspection Service (FSIS) to strengthen its guidelines on animal welfare and environmental labeling claims, citing widespread deception in food marketing that harms both consumers and independent farmers.
A USDA testing program finds that at least 20 percent of tested cattle samples labeled “raised without antibiotics” or “no antibiotics ever” tested positive for antibiotics. USDA buries findings and reports no punitive action.
Alexandre’s abuses and deceptions have continued well into 2024, with no sign of abating.
Much has happened in the week since Farm Forward’s groundbreaking investigation into Alexandre Family Farms.
Our investigation of fraud, deception, and animal welfare abuses at Alexandre Family Farm (Alexandre) revealed that Alexandre’s national reputation for high animal welfare is largely a mirage. It is highly likely that milk sold across the country—including in products like toddler formula and ice cream—came from abused, neglected, and mistreated cows who were allowed to linger in their suffering.
Farm Forward’s recent investigation and report describing humanewashing and fraud by what is arguably the nation’s leading certified organic, humane, and “regenerative” dairy, Alexandre Family Farms, suggests serious problems with USDA Organic dairy. Our report was covered in The Atlantic.
This week Farm Forward published a new investigation and report describing humanewashing and fraud by a leading certified organic, humane, and “regenerative” dairy, Alexandre Family Farm. Our report was covered in The Atlantic.
A federal judge in California ruled that the consumer protection lawsuit alleging Whole Foods Market falsely advertised its beef as “no antibiotics, ever” can proceed.
Major corporations cash in on so-called “humane” labels like “antibiotic free”, “natural”, and “organic”, even though their corresponding husbandry practices almost never match consumers’ expectations for animal welfare.
Whole Foods Market has claimed all of their meat products come from animals not treated with antibiotics, but our findings suggest otherwise.
Farm Forward’s public service announcement was censored in the two cities where Amazon’s annual shareholder meeting kicked off. Read why.
The National Chicken Council’s response to New York Times enlightening video misses the mark, and on purpose, for these reasons. Learn more.
The history of Farm Forward’s efforts to reveal the truth behind Whole Foods advertising practices around animal products tells its own tale.
GAP and Whole Foods have failed to prevent the use of drugs in their supply chains, raising questions about the claims they make about their meat.
Beef certified by Global Animal Partnership (GAP), the animal welfare certification used primarily by Whole Foods Market, was found to contain antibiotic residue despite GAP’s and Whole Foods’ claims that their meat is “antibiotic-free.”
Farm Forward has found a variety of drugs, including an antibiotic, in meat certified as having “no antibiotics, ever” taken from products purchased from Whole Foods store shelves.
GAP’s “better chicken” is better for business, but consumers, public health, the environment, and, of course, the chickens themselves are not necessarily better off when factory farmed products are viewed more favorably.
The data confirms what JIFA has inferred from previous research that shows people think kosher food is inherently better: consumers, both Jewish and non-Jewish, extend this belief to the way farmed animals are bred and raised, despite the fact virtually all kosher and non-kosher meat, poultry, dairy, and eggs come from animal raised on factory farms.
You may be with the majority of Americans who rely too heavily on label claims by meat manufacturers but are we also duped by the certifiers?
Grocery chain Giant Eagle has revealed its plans to phase out all “One Health Certified” (OHC) chicken from its stores.
Myq Kaplan of Comedy Central, The Tonight Show, and Letterman fame has narrated a thought-provoking new video to combat false advertising by massive meat, egg, and dairy companies.
Global Animal Partnership (GAP) seems dedicated to passing off low welfare standards as the gold standard, thus helping the purveyors of factory farmed products deceive shoppers.
Farm Forward has kicked off a campaign and ad blitz calling out the meat industry’s latest deceptive marketing scheme, “One Health Certified” (OHC), which now adorns Batavia, Illinois-based ALDI’s store-brand chicken.
Farm Forward condemns the meat industry’s latest effort to deceive consumers through the legitimate-appearing “One Health Certified” (OHC) certification.
This lack of transparency and meaning in labels is one of the main reasons we created BuyingPoultry—to help consumers cut through confusing labels and find healthier, higher-welfare poultry and egg options.
Animal products from slaughterhouses with painful methods and sick animals still somehow manages to keep Kosher? Learn more here.