A former Fortune 1000 business consultant, Steve Gross helped to pioneer the wave of savvy, new outreach strategies to corporate America that has transformed both animal advocacy and corporate support for animal welfare improvements in the last 20 years. Steve has led negotiations between animal advocacy groups and some of the nation’s largest companies, including Burger King, McDonald’s, Wendy’s, Safeway, and Whole Foods. Prior to this work, Steve co-founded and ran the Illinois Humane PAC, passing an unheard-of 10 animal protection laws in a decade with an average annual budget of less than 50 thousand dollars. Steve also served as one of the founding board members of the nation’s largest animal welfare certification, Global Animal Partnership (GAP), and was the longest serving member of their board when he was replaced as Farm Forward’s GAP representative by Aaron Gross in 2017. Steve lives with his partner and dog in La Mesa, California.